Alex’s core focus is crafting and executing strategic plans that amplify brand awareness and build trust with relevant audiences to generate demand. The right message, in the right place, at the right time is key! Alex has spent years sharpening his skills in creating multi-channel strategies and content that truly speaks to the heart of a brand’s ‘Why’. Now, at The Bank of London, he is all in on building a thriving community around the brand by taking a bold, creative approach to digital channel strategy, ensuring they’re not just a voice in the crowd but a leader that listens, engages, and grows alongside their audience.
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