Farzan Riza is the Chief Administrative Officer (CAO) of Citi Private Bank in Europe, Middle East, and Africa (EMEA). He re-joined Citi Private Bank in 2011 as the Chief Operating Officer (COO) for CPB EMEA. In his role, Farzan has led the transformation and growth agenda of the Private Bank.
As CAO, he is responsible for the Client Management, Client Experience, Client Servicing, Onboarding, In-Business Risk and Controls, and Regulatory and Business Change. He was previously responsible for the Emerging Ultra High Net Worth (EUHNW) Private Banker Teams in U.K and Switzerland and the Marketing Function. He is member of the Citi Private Bank EMEA Leadership Team; a member of the Growth Board responsible for Innovation; and is leading Private Bank’s efforts to develop digital capabilities. Under his leadership, Citi Private Bank EMEA has won several industry-leading awards.
Prior to joining Citi Private Bank in 2011, Farzan was at Barclays Wealth in London. At Barclays Wealth his roles included the COO of the UK and the COO of the EMEA Private Banking Business. As COO, Farzan led the execution of Barclays growth plans resulting in double-digit growth and recognition by Euro Money as the best UK Private Bank.
Prior to joining Barclays Wealth in 2006, Farzan was Managing Director and the Chief of Staff for the Office of the Chairman and CEO of Citigroup Global Investment Management and the Global Head of Strategic Planning for Citigroup Asset Management with over $450 billion assets under management. Having joined Citigroup in New York in 1999, he worked across several business areas — business management, investment capabilities, product development, marketing, restructuring, performance improvement and cross selling initiatives.
After obtaining his MBA from the Harvard Graduate School of Business Administration, Farzan joined the Financial Services Practice at Booz Allen & Hamilton in New York where he led Strategy initiatives for Global Banks. He completed his M.S. and a B.S from the Massachusetts Institute of Technology (MIT).