GoodData, which provides businesses with actionable insights, has pulled in $24m in its equity and debt financing round.
The equity investment was led by Zendesk, with participation also coming from a selection of existing backers. CIBC Innovation Banking provided the venture debt capital to GoodData.
GoodData provides companies with an integrated real-time analytics solution to build better insights for its employees, customers, partners and regulators. Its platform, which is backed by a network of data centres spanning the US, Canada and the EU, gives real-time visualisation, recommendation and predictive analytics for business operations. Its services are used across the insurance, financial services, and retail sectors.
By using GoodData, insurance companies can generate a 360-degree view at its claims data, enabling more accurate results, and the ability to identify fraud. Alongside this, the platform can help teams
Through the new burst of capital, the company will look to boost innovation of its analytics platform and acquire more staff to its team.
GoodData founder and CEO Roman Stanek said, “GoodData’s vision is to empower the global analytical organization. One that recognizes the value of integrating analytics into every layer of their business so that all employees can use personalized, contextual, and actionable data to drive everyday business decisions.
“Analytical organizations will see the biggest gains and reap the rewards in their digital transformation journey.”
Earlier in the year, the founders of Zendesk, Morten Primdahl and Alexander Aghassipour, took part the $16m investment round of Pipefy. The company offers a back-office process support solution which can help financial services to automate their back office.
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