Blink Innovation reports successful launch with Canadian partner Blue Cross

Ireland-headquartered Blink Innovation has announced a successful launch into Canada with partner Blue Cross Canassurance.

Four months after the InsurTech company partnered with travel insurance company Blue Cross in Ontario and Québec, it has witnessed a ‘significant’ increase in travel delay insurance, with thousands of clients registering, it claims.

Blink, which was acquired by CPPGroup in 2017, is online insurance travel platform, giving consumers cover for flight disruptions. The real-time insurance service is proactive and aims to quickly provide policyholders with their compensations, when needed.

It works by a consumer purchasing disruption cover, their data is captured, and flight monitored in real-time. If a flight is delayed by three hours, the policyholder can either choose to access the airport lounge or claim back cash.

When a flight is delayed by six hours the user is able to use the app to book a room in a hotel, if there is no room available, they can claim a one-off compensation of €250. When a flight is cancelled the app will find an alternative flight and book them onto it, if they are happy with it.

The company has already established distribution partnerships with companies in North America, Europe and Asia.

Blink CEO Paul Prendergast said, “It’s only been four months since Blue Cross launched its ‘Serenity Service’ in Ontario and Québec in conjunction with Blink, but in that short time the uptake has surpassed all our expectations.

“Our partners in Canada have been hugely positive about how well-received the service has been, and the figures show that more and more Blue Cross clients are registering with the ‘Serenity Service’, with many already having benefited from the service itself. We are now embedded in thousands of Blue Cross policies.”

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