Fraud protection, privacy and compliance analytics platform Pixalate has raised $18.1m in growth funding.
The company secured funding from Google Investor, Western Technology Investment, Javelin Venture Partners and Early Palantir. Following this investment, Pixalate has now raised $22.7m in investment since its inception.
Founded in 2012, Pixalate is a global ad fraud intelligence and marketing compliance platform that works alongside brands and platforms to protect against fraudulent traffic and improve ad inventory quality.
The firm claims it analyses apps that span a range of app stores includes Roku TV, Amazon FireTV, Google Play and Apple App store.
According to Pixalate, it will use the newly raised capital to expand its global product offering to support data privacy and compliance risks, with a particular focus on emerging international regulatory obligations include GDPR and the Children’s Online Privacy Protection Act.
Pixalate CEO and founder Jalal Nasir said, “I’m thrilled to partner with WTI and Javelin Venture Partners as we enter the next phase of the company’s growth. Pixalate is excited to expand its global footprint in EMEA and open a potential new office in Singapore.”
Javelin Venture Partners managing director Noah Doyle added, “We are proud to strengthen our investment in Pixalate, a proven global leader in ad fraud, privacy, and compliance metrics, particularly in new and emerging markets such as Connected TV. Their data footprint is unprecedented, and we look forward to working with them to further their growth globally.
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