KPMG has become the latest financial institution to enter the metaverse with the launch of a collaboration hub.
This collaborative hub has been launched by KPMG US and KPMG Canada.
In this hub, employees, clients and communities can connect, engage and explore opportunities for growth across industries and sectors.
KPMG claims this hub is the next step to lead their people and clients into Web 3.0.
Laura Newinski, deputy chair and chief operating officer at KPMG in the US, said, “The metaverse is a market opportunity, a way to re-engage talent and a path to connect people across the globe through a new collaborative experience.
“The unique experience provided by our collaboration hub will tap the creativity and passion of our people and clients to accelerate innovation.”
This launch comes after recent work by both divisions in crypto and Web 3.0. KPMG in Canada has added ethereum and bitcoin to its corporate treasury and engaged with the broader crypto ecosystem through the acquisition of a World of Women NFT.
As for KPMG in the US, it recently integrated the non-fungible token experience and crypto training into onboarding for new professionals.
Speaking on the metaverse, KPMG in Canada president and managing partner Armughan Ahmad said, “The metaverse is making it possible for us to experience the ‘phygital’ world, where physical and digital worlds collide,”
“The metaverse is a $13 trillion market opportunity that could boast as many as five billion users by 2030. Our first immersive metaversal experience will take our people, clients and communities beyond the traditional two-dimensional virtual environment and offer new levels of social connection, mobility and collaboration. Think of it as a world without borders that has the potential to enhance our lives by providing new opportunities to work, learn and play.”
The company is continuing to explore other opportunities in crypto and Web 3.0.
Earlier in the year, Standard Chartered joined the metaverse by buying a plot of land on The Sandbox. It will use this spot to engage with clients, partners, staff and the tech community.
Another development in the financial services metaverse space came from Sella Group, which launched the Metaverse 4 Finance Accelerator, a program aimed at identifying and support growth of startups in the metaverse sector.
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