Southern Trust Insurance selects Betterview


Southern Trust Insurance, a provider of coverage across the Southeast of the US for over 50 years, has selected Betterview’s Property Intelligence & Risk Management Platform to reduce expenses and drive down avoidable losses.

Betterview is a provider of actionable intelligence to property and casualty (P&C) insurance companies.

Southern Trust currently offers homeowners, auto, and a variety of business insurance products in Georgia, Tennessee, and South Carolina. The company sought out new tools to improve the efficiency of its underwriting and inspection processes and to predict and prevent property losses. They found that the Betterview platform best fits their needs.

Eric Russett, chief operating officer at Southern Trust, said, “The insights and tools provided by Betterview are exactly what our company needed to improve our expense ratio and provide better protection to our policyholders.

“Our underwriters are empowered to make faster, smarter decisions with the data on the Betterview platform. They are not just working more efficiently, but they are getting a better overall view of every property in our book.”

David Tobias, co-founder and COO at Betterview, added, “The insights on our platform are designed to give insurers a superior view of property risk and help them provide better protection to homeowners, businesses, and communities. Additionally, we supplement these insights with third-party data from our PartnerHub such as Canopy Weather and HazardHub. This powerful combination of data empowers insurers to analyze, manage, and monitor risk, enabling them to remain profitable even in high-risk regions.”

Recently, Betterview partnered with the National Fire Protection Association (NFPA) to provide property and community level wildfire insights.

Betterview also recently launched Wildfire Risk Insights, a feature of the Betterview Property Intelligence & Risk Management Platform, to help insurers protect communities in high-risk areas where wildfires are increasing in both frequency and severity while minimising losses.

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