Nationwide and Adopt a Pet to provide pet protection


Insurance carrier Nationwide has partnered with North American pet-adoption website Adopt a Pet to provide pet protection and education to pet parents.

Nationwide and Adopt a Pet are joining forces on the mission to save and improve the lives of companion animals.

The partnership focuses on educating new pet parents and potential adopters about the role that pet health insurance can play in managing the lifetime costs associated with pet ownership.

Adopt a Pet helps more than 19,000 animal shelters, humane societies, SPCAs, pet rescue groups, and pet adoption agencies showcase around 240,000 adoptable pets at any given time to’s 3.5 million visitors each month.

The partnership designates Nationwide as Adopt a Pet’s exclusive pet insurance carrier and provides the opportunity to promote its pet protection solutions within the Adopt a Pet ecosystem of animal welfare organisations.

Heidi Sirota, Nationwide pet insurance president and chief pet officer, said, “Adopting a pet is a special experience and we’re thrilled that this partnership makes Nationwide part of that journey, starting from ‘Gotcha Day.

“Our goal is to educate adopters on healthy pet ownership and show how insurance can make it possible for families to always say ‘yes’ to needed, yet often expensive and unexpected medical care.

Jeannine Taaffe, chief executive officer at Adopt a Pet, added, “Helping potential pet parents is at the core of what Adopt a Pet stands for, and while we’re known for helping adopters find their best match, we see this partnership as an opportunity to really guide them into becoming great pet parents. Collaborating with Nationwide allows us to provide people with more education and make them feel confident that they’re giving their pets the best protection possible.”

Earlier this year, Petco Health and Wellness Company partnered with Nationwide to develop an integrated and affordable pet protection solution.

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