HUMAN Security in clean.io take-over for fraud protection

HUMAN-Security-acquires-clean.io-to-fight-fraud

HUMAN Security, a cybersecurity company that safeguards brands from digital attacks, has acquired clean.io,a provider of protection against e-commerce fraud.

HUMAN is a cybersecurity company that safeguards over 1,000 brands from digital attacks including bots, fraud and account abuse

Founded in 2017, clean.io is a digital engagement security platform that provides businesses with the tools they need to protect their user experiences and brands by controlling the third-party code that executes on their websites.

From helping some of the world’s largest online publishers to prevent malvertising, to giving e-commerce merchants the ability to block the injection of unwanted discount codes at checkout, clean.io said its mission is to ensure that brands truly own and control their most valuable digital assets: their websites.

By adding clean.io’s products to the Human Defense Platform, HUMAN said it is furthering its vision to safeguard the advertising ecosystem from a full range of fraud and abuse by disrupting the economics of cybercrime and ensuring the industry’s $500bn annual ad spend reaches real humans rather than funding criminal schemes.

The acquisition is the third strategic market move HUMAN has made this year, beginning with the announcement of a $100m growth funding round led by WestCap and NightDragon followed by the merger with PerimeterX, which included a $100m debt facility from Blackstone Credit.

Terms of the acquisition were not disclosed.

Tamer Hassan, HUMAN co-founder and CEO, said, “The vision of the Human Defense Platform is to safeguard organizations from a full range of fraud and abuse by disrupting the economics of cybercrime. As we saw with 3ve, delivering malware via programmatic advertising is one of the most prolific ways to create a large-scale botnet, and it is one of the earliest steps in the attack cycle.

“By teaming up with clean.io, HUMAN is gaining significant talent with deep domain expertise along with increased signal across the internet, enhancing our collective protection capabilities for our customers across the entire digital ecosystem.”

Recently, European PayTech provider for marketplaces and platforms MangoPay snapped up AI fraud detection and prevention company Nethone.

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