Pagos announced two additional services that are set to redefine how businesses utilise their payments data. These services, known as Flamingo and Puffin, offer groundbreaking solutions for payments performance benchmarking and the aggregation and harmonisation of data streams into comprehensive, downloadable reports.
Through these tools, Pagos aims to equip businesses with unmatched insights and efficiencies in managing their payments data.
Flamingo, Pagos’ premier payments benchmarking tool, marks a significant advancement in the field. It enables businesses for the first time to leverage their payments data to identify and capitalise on opportunities to enhance performance.
By segmenting business metrics and comparing them against Pagos’ comprehensive benchmarks—developed from billions of transaction data points and card network feeds—companies can now gauge their performance against critical industry metrics. This tool not only pioneers a new era in payment analytics but also boasts an unparalleled ease of use.
Pagos CEO and co-founder Klas Bäck highlighted the significance of this innovation, stating, “Many of us here at Pagos have been working in payments for a long time, and there has never been a way for businesses to tell if their payments flows are doing well compared to others in their vertical and with similar buyers. Our new no-code benchmarking service does that, and it does so while preserving the anonymity of businesses’ data. Think about how powerful it is to finally be able to answer questions like, ‘how does this metric compare with my peers?’ and ‘is this declining metric just happening for me or is it impacting everyone in the industry?'”
Flamingo is Pagos’ processor-agnostic data visualization and insights service, Peacock, along with their real-time payments data observability and monitoring service, Canary. Together, these tools offer businesses a comprehensive view of their payments stack, enabling them to monitor for anomalies and make informed decisions.
The second major announcement from Pagos, the Puffin service, significantly simplifies the integration and analysis of payments data into business workflows. By automating the harmonisation of data, Puffin eradicates the need for extensive data mapping and cleaning, thereby freeing up valuable time and resources for businesses. This service ensures a seamless data feed that can easily integrate into any data warehouse, enhancing data-driven decision-making and operational efficiencies.
CPTO and co-founder Albert Drouart remarked on the impact of Puffin, saying, “Payment transaction and fee data harmonization and centralization is complicated and expensive work for individual businesses to take on internally. To drive real results, you have to build integrations and mappings for each processor, aggregate and standardize data across all of the sources, and then maintain those connections over time to stay accurate. Pagos is better positioned to do this for you, and we’re excited to eliminate this work for internal teams with Puffin so they can focus more energy on reducing costs and growing their business.”
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