Deedster raises SEK15m to propel climate action solutions

Deedster, a pioneer in digital climate action tools for financial institutions, has secured a SEK 15m investment round led by Wellstreet.

The Stockholm-based startup, Deedster, specializes in providing financial institutions with digital climate action tools. With this recent funding, the company aims to accelerate its growth and expand its market presence.

Deedster’s innovative platform is designed to engage users in climate action and empower them to make a difference. Integrated into banks’ digital platforms, the SaaS solution offers personalized climate action solutions based on transaction data. This enables users to measure, understand, and take clear actions to reduce their carbon footprint.

In addition to meeting consumers’ increasing demands for sustainability data and personalized guidance, Deedster’s product helps financial institutions address the growing regulatory pressure to combat climate change, including compliance with CSRD legislation.

Founded in 2016 by fintech veterans Niclas Persson, Anders Åkerlund, and Monika Martinsson, along with sustainable corporate sector expert Daniel Dellham, Deedster’s platforms are widely used by over 140 companies in more than 50 countries. Notable industry leaders such as SEB, Radicant Bank, Contovista, Swiss Re, AXA, and Zurich are among its clients.

In preparation for its next phase of growth, Deedster plans to target larger financial institutions and neobanks across Europe, with a focus on the Nordics, DACH, and UK markets. The company will utilize the funds raised to strengthen its platform and expand its reach.

Deedster’s CEO, Niclas Persson, expressed enthusiasm about the partnership with Wellstreet, stating, “Our focus now is growth and to further strengthen our platform. Wellstreet emerged as the perfect partner for us. We share the same core values, and Wellstreet’s hands-on approach and strong expertise in fintech make them a very attractive partner.”

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