BucksApp, a B2B FinTech startup founded in Paraguay and Bolivia, has recently secured $1m in a pre-seed funding round.
The funding was led by iThink VC and BuenTrip Ventures, with additional contributions from Escalatec and several angel investors, according to a report from Contxto. T
BucksApp is transforming raw, often incomplete data into valuable insights for a broad range of clients, including banks, digital wallets, and retail entities like supermarkets and pharmacies. Through meticulous analysis, BucksApp helps its clients maximize revenue by optimizing transactional data to enhance sales strategies.
The fresh capital will be directed towards technological advancements and expanding the team, with a particular focus on markets in Paraguay, Bolivia, Peru, and Ecuador.
Sebastián Romero, CEO of BucksApp, said, “With this funding round, we are prepared to take significant steps in Paraguay, Bolivia, Peru, and Ecuador, further developing our technology and expanding our team. Our mission is to help our clients revolutionize the way they understand their customers’ transactional behavior to drive sales.”
The investment will also help BucksApp strengthen its infrastructure, enabling better data processing capabilities. This will include connecting to client databases in real-time and using AI and machine learning algorithms to uncover sales opportunities, which can be visualized through various platforms facilitated by BucksApp’s APIs and SDKs.
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