Klarna, the AI-powered global payments network and shopping assistant, has partnered with Adyen to launch flexible payment methods on physical payment terminals across Europe, North America, and Australia.
Klarna is leveraging Adyen’s in-store payment technology to offer a seamless checkout experience for consumers in physical retail environments.
The partnership aims to expand Klarna’s presence in physical stores, complementing its already established online payments solutions. Through this collaboration, both companies aim to simplify the in-store payment experience by allowing customers to pay with Klarna’s popular Buy Now Pay Later (BNPL) options on Adyen’s physical terminals.
In addition to expanding Klarna’s reach into physical retail, the companies will launch Klarna’s Dynamic QR solution. This innovative payment method allows customers to scan a QR code displayed on the Adyen terminal, completing the transaction on their mobile devices. Consumers can also track their purchases via the Klarna app, enhancing the overall shopping experience.
As part of the pilot, the new Klarna payment solution will be available across multiple markets, with a wider roll-out expected in October.
Adyen’s Alexa von Bismarck, president EMEA, highlighted the collaboration’s potential, stating, “We’re excited to work together on this pilot, offering shoppers a new, flexible way to pay that will redefine the in-store experience.
“This launch highlights the strength of our collaboration with Klarna as we bring their Buy Now Pay Later (BNPL) payment method to in-store terminals for the first time. We see that consumers care deeply about the in-store touch point and value brands which can allow them to pay how they want – ultimately that is what this collaboration with Klarna is all about.”
David Sykes, chief commercial officer at Klarna, also emphasized the importance of the partnership, saying, “We want consumers to be able to pay with Klarna at any checkout, anywhere.
“Our strong partnership with Adyen gives a massive boost to our ambition to bring flexible payments to the high street in a new way.”
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