Manulife, in collaboration with the World Economic Forum, announced today the winners of the “Prospering in Longevity Challenge” via UpLink, the Forum’s open innovation platform, and its Centre for Financial and Monetary Systems.
This challenge brought together ten pioneering global start-ups, each presenting forward-thinking solutions aimed at enhancing preventative healthcare and financial wellness to support longer, healthier lives.
Among the winners were Addition Wealth, a holistic financial wellness platform that works with companies to provide tailored financial solutions, and Boldin, previously known as NewRetirement, which offers a revolutionary retirement planning platform combining technology with personalized advice.
Conquest, another winner, provides a comprehensive financial planning tool to assist advisers in expanding their services and offering robust financial guidance. Additionally, GetSetUp, an educational platform designed for older adults, empowers this demographic through live, interactive classes that foster engagement and learning.
Other notable winners included Givers, which supports family caregivers by helping them access state programs that offer financial compensation along with coaching and training. Juli utilizes artificial intelligence to transform the management of chronic conditions, while Smplicare focuses on AI-driven coaching to promote healthy aging. TELL is redefining neurocognitive health assessments through innovative voice analysis technology. Waterlily and Zencey are both leveraging AI to enhance long-term care planning and to provide more accessible, personalized healthcare solutions through telemedicine, respectively.
As the global population aged 65 and over is expected to double to 1.6 billion by 2050, initiatives like this are critical. Manulife and the World Economic Forum have partnered on this challenge to catalyze solutions that make longer lives healthier and financially sustainable.
Sarah Chapman, Global Chief Sustainability Officer for Manulife, emphasized the urgent need for such innovations. “The world urgently needs solutions to address the longevity crisis. People are living longer, but not necessarily healthier lives. Many people cannot fund these extra years within the existing social and financial system.
“The winners of this challenge are leveraging technology to create innovative solutions to these issues. Now more than ever, we need strategic collaboration like this to help people live longer, healthier, better lives.”
John Dutton, Head of UpLink at the World Economic Forum, also highlighted the significance of these efforts. “”Through the multi-year partnership with Manulife and the World Economic Forum’s Longevity Economy Initiative, UpLink is accelerating longevity innovation to empower people from all backgrounds to lead healthier, more financially resilient and fulfilling lives.
“The first of three innovation challenges, Prospering in Longevity, attracted innovative solutions from around the world, with a focus on preventative healthcare and financial resilience across generations. We look forward to continuing our work with Manulife to source and scale start-ups in the longevity space, promoting resilient and prosperous lives for individuals, communities, and society as a whole.”
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