SunTec and Curinos boost deal pricing with data integration

June 12, 2025

SunTec Business Solutions has announced a strategic partnership with Curinos, aimed at helping banks and credit unions embed real-time market intelligence directly into their deal pricing and account analysis workflows.

By integrating Curinos’ Treasury Management and Commercial Deposit Analyzer benchmarks into SunTec’s Modern Account Analysis and Deal Pricing solutions, the partnership is designed to give financial institutions a sharper, more market-aligned pricing capability.

SunTec president Amit Dua said, “Commercial banks are being asked to do more with less – win and retain business, defend margins, and move with agility. Through this relationship with Curinos, we’re turning pricing into a strategic lever by putting market intelligence directly in the hands of treasury sales teams, product managers, and pricing officers, right within their workflows.”

The joint offering is expected to bring significant advantages throughout the revenue management process. For deal pricing, relationship managers and treasury sales teams will be able to use Curinos’ proprietary benchmarks while pricing complex commercial deals on SunTec’s platform. This will enable more precise and data-driven negotiations. Meanwhile, product managers will gain access to detailed profitability and revenue trends, benchmarked against market data, allowing them to fine-tune pricing strategies and ensure products remain aligned with business objectives.

In addition, the integration will allow bankers to assess the potential impact of proposed pricing changes at the client level before these changes are finalised and routed for approval. This capability is set to introduce greater agility and control in pricing governance, while enhancing client engagement.

Curinos SVP, head of commercial banking Margarita Vacanti said, “Banks need actionable data, not static dashboards. Our relationship with SunTec delivers just that: embedded analytics where they matter most, at the point of decision. It’s about enabling smarter pricing, more confident renewals, and a tighter alignment between strategy and execution.”