The insurance sector has reached a critical point where digital transformation is unavoidable, whether insurers choose to engage or not. Comarch, a specialist in this area, highlights that the pandemic accelerated the adoption of remote and self-service technologies, while economic challenges forced insurers to seek greater efficiency.
Coupled with new legislative pressures and difficulties managing disparate systems and vast unstructured data, the case for transformation has never been stronger. The opportunity lies in addressing outdated legacy systems with robust digital strategies.
A key challenge insurers face is deciding between internal IT and external vendors for their transformation projects.
True transformation means building a flexible, future-ready system rather than applying temporary fixes. Comarch warns that patchwork approaches only delay progress and introduce complexity. Instead, a comprehensive overhaul is essential.
Despite initial reservations, many insurers benefit from partnering with external specialists like Comarch, who bring industry know-how and technology expertise. Comarch CEO Jan Kowalski said, “We optimise insurance processes, saving time and money. New ideas land on our product development roadmaps, hand in hand with the latest technologies like Angular 2+.” Their solutions include cloud adoption support, API-driven integration, and data analytics capabilities that empower insurers to adapt quickly to market changes.
Clients report measurable benefits including higher sales, engagement, and operational savings. Industry research shows that digitally mature insurance agencies grow significantly faster. Life and health insurance, in particular, are ripe for innovation with increasing demand for modular, customisable policies. The pandemic has raised consumer awareness, driving rapid sales growth and forcing insurers to rethink customer segmentation and service delivery.
Comarch’s approach begins by analysing client processes and IT infrastructure to identify bottlenecks and inefficiencies. This enables tailored solutions that automate complex products like pensions, significantly reducing processing times and back-office workload. For example, a pension platform project cut the policy amendment process from two weeks to 15 minutes.
The insurance leaders embracing transformation see current disruptions as opportunities for growth. Those acting decisively will gain competitive advantage in an industry rapidly evolving under digital pressure. For those yet to move, the benefits of transformation are clear and compelling.
Read the full blog from Comarch here.
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