Pave Finance, a New York-based next-generation WealthTech company specialising in portfolio automation and personalisation tools for investment advisors, has announced a major integration with global investment research provider Morningstar.
Pave Finance provides software and services designed to help advisors customise, personalise and automate portfolio construction, management and trading. Its business units include Pave Labs, which offers a portfolio management platform; Pave Securities, a fully-disclosed introducing broker-dealer; and Pave Investment Advisors, an SEC-registered investment advisor. Revenue is generated through SaaS licensing, broker-dealer activities such as trading and securities lending, and investment advisory fees for discretionary and non-discretionary asset management.
The integration with Morningstar enables RIAs working with more than 150 custodians—including major firms such as BNY Pershing and Altruist—to gain seamless access to Pave’s automated portfolio construction, management and trading technology. Through Morningstar’s extensive data and research capabilities, advisors can further enhance portfolio personalisation while efficiently managing risk.
The integration draws on Pave’s proprietary Asset Intelligence Layer and optimisation engine, which it claims has outperformed the S&P 500 by an average of 285 basis points annually over the last 15 years. The firm said the combined solution can save independent RIAs up to 18 hours per week, levelling the playing field with larger Wall Street institutions and enabling them to scale operations more effectively.
Pave Finance CEO Christopher Ainsworth said, “Pave’s integration with Morningstar is the broadest distribution of our advanced automated wealth management solutions yet. We believe Pave belongs in every RIA’s toolkit. For too long, advisors have been unable to offer true portfolio personalization for their clients, caught between the huge time constraints of customizing portfolios and operating a growing client roster. We’re proud to be empowering advisors with next-generation technology, not only saving them time and money with automation, but pushing them to perform better for clients, offer acute portfolio personalization and grow their businesses to their full potential.”
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