Liberis, a leading global embedded finance platform, is expanding its capabilities with the launch of a new multi-product platform, which will deliver hyper-personalised financial solutions to small and medium-sized enterprises (SMEs).
This new platform is driven by the increasing demand for embedded finance solutions from merchants and SMEs.
A recent report by PYMNTs Intelligence found that 44% of micro-businesses and SMEs face cash flow gaps multiple times a year, making access to fast, reliable funding crucial. Additionally, 72% of small businesses that adopted embedded lending solutions reported a positive impact on their business.
Liberis powers a fully automated funding platform for its partners through a single API. This platform uses cash flow insights from partner platforms to tailor its financial products to meet the unique needs of SMEs in more than 13 markets globally.
By leveraging this data, Liberis provides hyper-personalised financial products, including Flexible Financing and Business Cash Advance.
The company’s multi-product platform aims to address the diverse financial needs of SMEs. Through the combination of historical and real-time data, Liberis enhances the user experience, offering fast, pre-approved funding based on cash flow insights.
This eliminates the common fear of rejection, ensuring SMEs can access the financial support they need with minimal friction.
In addition to offering Flexible Financing and Business Cash Advance, the platform allows partners to access and deliver these financial solutions with ease, helping SMEs thrive in various industries.
By utilising AI-driven insights, Liberis ensures partners can meet the needs of their customers in real-time, providing a seamless, intuitive experience.
Liberis’ new platform represents a shift towards faster, more flexible financial solutions for SMEs. Its ability to combine data and insights enables partners to offer personalised products to their small business customers, helping SMEs access the right funding at the right time with just a few clicks.
Rob Straathof, CEO of Liberis commented on the news, “This shift in strategic vision to a more product-focused platform is driven by our desire to be there in the moments that matter for both our partners and their small business customers. Small business owners have been underserved by traditional banks for far too long. This vision allows us and our partners to play a critical role in shaping the future of small businesses worldwide, enabling them to thrive, not just survive.”
Nima Montazeri, Chief Product Officer at Liberis added, “Listening to our small business customers has always been an important part of our strategy. With the combination of historical and real-time data, we can derive insights allowing us to expand our product vision to include products small businesses need. These insights allow us to serve our partners, with the right products for their customers, at the right time.”
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