Royal London Asset Management, a UK-based active fund management company, has partnered with Seismic, a global provider of AI-powered enablement technology, to support the next phase of its digital transformation and enhance how it builds, deepens and scales client relationships.
Under the partnership, Royal London Asset Management will deploy Seismic’s AI-powered enablement platform across sales, marketing, compliance and client service teams. The technology is designed to centralise and automate content creation, approval and distribution, enabling employees to deliver consistent, compliant and highly personalised materials to clients more efficiently.
Seismic’s platform allows teams to automate up to 80% of recurring content updates, personalise client-facing documents at scale and access real-time analytics on how clients engage with materials. AI-driven insights and feedback tools will also help teams prepare for and run client meetings more effectively, while capturing actionable insights to inform future engagement.
Royal London Asset Management chief client officer Ed Venner said, “Our clients regularly tell us how they value timely and insightful interactions with us. We are committed to maintaining our high levels of client service as we grow and as client needs evolve. Seismic provides us with the tools to do exactly that: delivering content and insights with precision, speed, and consistency. This partnership supports our ambition to grow and strengthen client relationships in a future-proofed, scalable way.”
Seismic chief executive officer Rob Tarkoff said, “Royal London Asset Management exemplifies what forward-thinking leadership in financial services looks like.
“With Seismic, Royal London Asset Management’s teams gain full access to the latest client-ready content, AI-powered feedback on presentations, and tools to prepare and host client meetings seamlessly. Together, we’re helping reimagine how their teams connect with clients with the agility, intelligence, and consistency today’s investors expect.”
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