Cloverleaf, an automated coaching technology that aims to “bring out the best in workers and teams”, has raised $9 in Series A funding.
The round was led by Origin Ventures with the participation of ScOp Ventures, Mucker Capital, Queen City Angels, Airwing Ventures, 1809 and the JobsOhio Growth Capital Fund.
Founded by CEO Darrin Murriner and COO Kirsten Moorefield, Cloverleaf is on a mission to help companies develop and retain staff and teams by “unleashing” their best work.
The platform leverages respected psychology data from behavioural assessment such as DISC and Enneagram and helps coach team members through communication and collaboration tools they use every day, such as Google Workplace, Slack, and Microsoft Teams.
CloverLeaf said major organisations like Monster Energy, HP Enterprise and Kroger have turned to it to scale coaching and maximize employee talent. The platform also helps workplace consultants and coaches access unique insights to the way people and teams work, and helps sustain and scale their practice.
Cloverleaf previously secured funding in 2021 from ScOp Ventures. Prior seed rounds have included funding from Keyhorse Capital, Airwing Ventures, Queen City Angels, CEAS, Connetic Ventures and Stout Street Capital.
The company said it will use this latest round to accelerate its mission through investing in product and technology, specifically the improve contextualisation and integration points, as well as to expand coaching content.
Kirsten Moorefield, COO of Cloverleaf, said, “At the heart of Cloverleaf’s mission is to provide managers and teams with tools to help them develop team cohesion, efficiency and understanding.
“Cloverleaf is designed with every aspect of the employee life cycle in mind – from hiring to mid-career and even at the end of an employment arrangement. We’ve found that with just one minute of engagement daily, the platform allows everyone to discover their unique talents and skills, and then allows for managers to leverage those skills in ways that are mutually beneficial for employees and team leaders.”
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