Accenture buys design agency to help redesign retail banking

Professional services giant Accenture has acquired digital banking-focused design agency Allen International to boost its digital transformation capabilities.

The financial terms of the deal are undisclosed.

London-based Allen International has worked with more than 350 banks around the world to help them rebrand and update customer experiences.

This includes both digital and retail banking where the company aims to help banks save money through digital branch platforms.

Despite growing use of digital banking services, Accenture’s UKI Current Account Customer Survey 2015 claims 70% of customers still use banks for important financial decision making.

Accenture’s senior managing director of financial services in Europe, LatAm and Africa Sushil Saluja said, “Threats to profitability mean banks must be clear on what the role and value of the branch is, to ensure it plays the right part in consumer’s lives today.

“Our acquisition of Allen International will expand and complement our capabilities to help banks make the branch a physical manifestation of the digital experience.”

Copyright © 2016 FINTECH GLOBAL

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