E-commerce platform Tulip has netted $40m in its Series B financing round led by Kleiner Perkins.
Other contributions to the round came from Jump Capital.
Founded in 2013, the company offers retailers the ability to create a platform for retail associates, allowing them to real-time access to consumer preferences, product selection, sales checkout, and communication with clients. Through the platform store associates can capture orders and take payments using the mobile device.
The platform is used in various retail sectors including fashion, home décor, toys, electronics, banking, and healthcare. Some of the clients using Tulip include Saks Fifth Avenue, Kate Spade, Coach, Frye Boots, Bonobos, and Toys”R”Us.
With the latest injection of capital, the company plans to push international growth and innovation. The platform is already used across 25 countries and in seven languages, but the company wants to expand to more countries in Europe, South America and Asia.
Following the transaction, Kleiner Perkins general partner Mood Rowghani will join Tulip’s board of directors.
Perkins said, “Tulip brings the power of e-commerce to the in-store retail experience. In doing so, it is helping modernize brick and mortar stores by enabling a more personalised and intimate experience for consumers while helping them establish an on-going relationship with their favourite brands.”
The company received a $2.4m in a seed funding round from SoftTech VC and others.
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