FinTech company Wirecard has teamed up with and SES-imagotag, a digital solutions for physical retail provider, to create a pay-to-tag solution.
The solution will connect Wirecard’s mobile payment platform with all SES-imagotag’s cloud-connected IoT labels. This will empower shoppers to avoid long checkout times and to enjoy instant e-coupon redemption and cash-back.
Michael Unmüßig, senior executive vice president of marketing at SES-imagotag, said, “Smart labels and smartphones will be the future Point of Sale. Together with Wirecard we aim at creating a win-win-win deal by making every SES-imagotag smart label a mobile payment and e-coupons terminal that enables frictionless shopping.
“Shoppers will save time and money, brands will improve the efficiency of Point of Purchase communication, and retailers will be able to upgrade their business model while dramatically enhancing the shopper experience. This vision is now very clear, and the building blocks of this “connected commerce cloud” are now at hand.”
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