InsurTech Blink bolsters partnership with Blue Cross in Canada

InsurTech Blink Parametric has expanded its longstanding partnership with the benefits provider and wellness leader Blue Cross, to bolster their travel offering in Canada.

The partnership with the Alberta-based, not-for-profit Blue Cross serves more than 1.8 million Albertans through group, government and individual plans.

Blink said the collaboration holds special significance to the company as Blue Cross was an early adopter of the InsurTech’s real-time parametric flight disruption solution back in 2018.

Alberta Blue Cross will be offering policy holders a service whereby individuals can register for flight delay cover up to one hour ahead of their departure time to receive access to an airport lounge for a delay of three hours or more and access to a hotel room for a delay of six hours or more.

Sid Mouncey, CEO of Blink Parametric said, “This is an exciting move with Alberta Blue Cross and we are delighted to further strengthen our partnership with Blue Cross across Canada. The travel landscape has certainly changed since our first Blue Cross outing in Ontario and Québec in 2018, as real-time travel solutions have since evolved to become mainstream and must-have.

“All facets of air travel are certainly stretched right now and proactive insurers like Alberta Blue Cross deploying customer-centric initiatives such as our flight disruption service are making strong headway in restoring the confidence of the travelling public.”

As a platform, Blink is designed to deliver real-time solutions to customers turning negative.

Blink Parametric recently partnered with baoba, a global travel InsurTech to launch a flight disruption solution.

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