Digital insurer iptiQ and Emily Frey Group enter Swiss alliance


iptiQ, Swiss Re’s B2B2C digital insurer has partnered with fellow Swiss company Emil Frey Group.

iptiQ is a digital B2B2C insurer with the goal to make insurance more convenient and accessible to end-consumers through partnerships with other insurers, insurance intermediaries, banks and consumer brands.

The two Swiss companies have launched a digital insurance solution that is integrated into the personal customer consultations for car purchases and services.

According to iptiQ, the partnership combines Emil Frey’s customer-centric focus in the automotive market with iptiQ’s expertise in integrating digital insurance solutions into the value chain of consumer brands.

The newly launched Emil Frey protect solution is fully integrated into Emil Frey’s digital sales and mobility platform and can now be offered to customers in the Swiss market in a simple and flexible manner when purchasing and servicing cars.

Customer are offered a personal one-stop-shop advice in their Emil Frey branch of choice. The resulting insurance offer is issued and confirmed completely digitally.

Bernd Hoch, managing director and Claudio Kneschaurek, head of automotive Insurance at Emil Frey Mobility AG, said, “We are very pleased with the successful launch of Emil Frey protect in collaboration with iptiQ. Thanks to an ideal combination of digitalisation and personalisation, we can now offer our customers comprehensive and high-performance car insurance with just a few clicks.”

Andreas Schertzinger, regional market executive iptiQ EMEA, added, “We are proud to be able to offer an innovative insurance solution together with Emil Frey. With our relentless focus on customer needs and seamless integration into the sales and mobility platform, we are setting a prime example of how embedded insurance is enabling the future of mobility.”

Last year, iptiQ partnered with digital bank WiZink to focus on the Spanish and Portuguese markets.

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