ekko, a provider of embedded sustainability for the financial services industry, has launched its ekko incentives solution.
This new solution can be deployed within a week and provides employees with a recycled plastic debit card and an app that calculates the carbon footprint of every purchase. As part of this, they are sent real-time nudges on how to shop more sustainably.
When a user taps their card, they help to plant trees and remove plastic from entering the oceans, through a partnership with Gold Standard. Organisations have their own dashboards showing their employee’s impact, such as the trees they’ve planted and the plastic they’ve saved.
With these metrics, employees can compete on their sustainable impact and reduced carbon footprint.
ekko stated that around 83% of workers in the UK believe their employers are not doing enough to tackle climate change. By contrast, only 11% of employees feel their employers are responding effectively to climate change.
The new ekko incentives solution aims to align firms of any size with the values of their employees and give them the tools to make change.
ekko co-founder and CEO Oli Cook said, “The environment is an emotional subject and something we feel strongly about as a society. Our mission is to empower millions of people and businesses around the world to have a positive impact on the environment around them.
“Regardless of industry, every business has an obligation to improve its impact on the planet and support their people. Our real-time, innovative solution gives your teams meaningful, measurable and tangible understanding of their impact and how to make positive steps, whilst giving business leaders the tools to engage their teams and report their impact. In doing so, the solution helps businesses on their own sustainability journeys.”
The company is looking to launch a series of new products and services and will release details in the coming weeks.
ekko first opened its services to employers, banks and payment providers in January. Prior to this, its services were only available for consumers.
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