Atidot unveils AI platform transforming life insurance analysis


Atidot, an innovative leader in the InsurTech sector, has released its new, advanced AI platform as a response to a growing need for more optimised, intelligent solutions within the life insurance sphere. 

The company, celebrated for its visionary approach to insurance technology, is bringing a fresh perspective to the industry, with this platform set to deliver unparalleled life insurance analysis and heightened customer engagement.

Founded by a group of data scientists, industry experts, and life actuaries, Atidot serves as a trusted technological partner for life insurance and annuities companies. Offering robust AI and predictive analytics solutions, Atidot’s contribution has significantly reshaped the industry, enabling insurers to optimise revenue and customer premiums throughout the customer lifecycle.

A major highlight of Atidot’s new platform is its remarkable ability to predict the behaviour of diverse policyholders in real-time. From whole life, universal life, to term life policyholders, this platform simplifies the decision-making process. It empowers insurers to make informed decisions while effectively optimising their revenue and customer retention strategies.

Additional innovative features include integrated APIs with external CRM systems, giving insurers the capability to execute marketing campaigns directly from the platform. By leveraging in-force policyholder data, insurers can now engage customers in a more personalised and targeted way, which will lead to improved customer satisfaction, loyalty, and retention.

Other notable features include the platform’s capability to suggest different products tailored to individual policyholder’s unique needs. This feature will aid insurers in optimising their product offerings, ultimately leading to increased sales.

Dror Katzav, CEO of Atidot, said, “Our new platform is loaded with sophisticated features that will enable insurers to gain a deeper understanding of their policyholders and optimise their engagement strategies. Our platform is designed to help insurers succeed in today’s unpredictable market by providing them with the tools to make data-driven decisions and attain sustainable growth.”

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