WealthTech firm GBST expands reach with Advice Intelligence acquisition


GBST has acquired Advice Intelligence, an award-winning provider of an end-to-end financial planning software solution.

Operating in a complementary manner, Advice Intelligence is known for its independent Customer Relationship Management (CRM) solution, which integrates client engagement, goals-based advice, mobile features, workflows and applications in a comprehensive digital platform, all aimed at enhancing real-time financial adviser and client interactions.

The acquisition is a strategic move that will extend GBST’s capacity to offer both digital and hybrid advice to the international wealth market, essentially augmenting the functionalities of the recently acquired Salesforce adviser solution, GBST WealthConnect. This acquisition propels the firm further towards bridging the gap between advice providers and the wider mass market, supporting an industry-wide shift towards more efficient, cost-effective advice through digitisation.

GBST’s portfolio encompasses an extensive range of cloud-based solutions designed to meet strong global demand for digitally driven optimised advice for retail investors and their advisers. The company’s procurement of Advice Intelligence underlines a fast-paced growth strategy, with the firm underscoring its commitment to the broader wealth management market by further enhancing its suite of innovative adviser technology with a scalable, multi-functional solution that can integrate with various CRMs.

Robert DeDominicis, global CEO of GBST, applauded the acquisition, highlighting the synergistic nature of the solutions. “The acquisition accelerates the delivery of our roadmap and positions GBST perfectly to capture a significant share of the growing advice practice management, digital and hybrid advice markets through the delivery of its market leading cloud-based portfolio of solutions.”

Alongside its existing solutions, GBST WealthConnect and GBST Advice Intelligence, the firm now boasts a streamlined advice and enhanced client experience offering. DeDominicis expressed his confidence in GBST’s prospects for expanding its presence across the UK, Australia, and internationally.

Jacqui Henderson, founder of Advice Intelligence, who will transition to GBST following the acquisition, shared her excitement, “We’re thrilled to join a company as innovative and forward-thinking as GBST, with four decades of industry experience, an enviable client list, global footprint, and a collaborative and supportive culture. This acquisition provides GBST with an opportunity to progress and expand the growth of its digital advice solutions and I am certain we will achieve great things together.”

Beau Dixon, Managing Partner at Anchorage Capital Partners, and Chairman of GBST, concluded: “The acquisition of Advice Intelligence further accelerates GBST’s digital focussed growth agenda and delivers enhanced capabilities with global application to our existing and future clients. We are delighted to welcome Jacqui Henderson and her team.”

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