Novidea, an innovative leader in the InsurTech sector known for its cloud-based, data-driven insurance management platform, has recently welcomed Jeff Heine as its new chief revenue officer (CRO).
Heine’s role will be pivotal in spearheading global sales initiatives and enhancing revenue generation, aligning key business functions to meet Novidea’s ambitious growth and business objectives.
Novidea stands at the forefront of InsurTech innovation, offering a comprehensive insurance management system designed to modernize the insurance distribution lifecycle. Its cloud-native platform leverages data analytics and an open API architecture to streamline operations across the insurance distribution chain, enhancing efficiency and customer engagement for brokers, agents, MGAs, MGUs, carriers, and wholesalers alike.
Jeff Heine, stepping into his role as CRO, brings a wealth of experience from the Property and Casualty (P&C) insurance sector. With over two decades of expertise, Heine has held significant positions, including CRO at Betterview and Groundspeed Analytics, contributing to their growth and success in providing AI-powered insights and data solutions to the commercial P&C insurance market. His career also spans notable contributions at Guidewire Software and Adsensa (now Coupa Software), marking him as a distinguished figure in the InsurTech industry.
Heine’s appointment is part of Novidea’s strategic effort to strengthen its global leadership team, joining recent key hires such as Erez Nissim as CTO, Eran Ben Ezer as CFO, and Yaniv Cohen as CCO. This move underscores Novidea’s commitment to leadership excellence and innovation in the InsurTech landscape.
In his remarks, Novidea CEO Roi Agababa praised Heine’s extensive background and achievements in the InsurTech market, highlighting his proven track record in building global teams, scaling business processes, and leading growth initiatives. Agababa expressed confidence that Heine’s contribution would be crucial as Novidea continues to expand its operations globally.
“Jeff is an accomplished CRO in the InsurTech market with proven experience building high-performing global teams, establishing scalable processes, and leading growth initiatives. His talents will be invaluable as Novidea continues to scale up its global operations,” Novidea CEO Roi Agababa said.
Jeff Heine said, “I’ve spent the last two decades helping insurance brokers and carriers better assess and price risk, manage core processes and systems, and create efficiencies. I came to Novidea because I wanted to help reduce the friction brokers and carriers still experience in the insurance placement process and contribute to an innovative fast-growing company.”
He further added, “I look forward to helping our customers grow their businesses and create a better insurance experience for policyholders. I am excited to join a company that has the right team and technology to make insurance more accessible to businesses and consumers through better use of data and insights.”
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