Solutions by Text and Glia, a leader in digital customer interaction solutions, have entered into a strategic partnership aimed at enhancing customer engagement across the entire financial services lifecycle.
This collaboration is set to introduce real-time, compliance-first texting capabilities into Glia’s Unified Interaction Platform, a move driven by the growing demand among consumers to engage with their financial providers via text.
A study by Datos Insights, commissioned by Solutions by Text, revealed that 80% of American consumers prefer to work with financial institutions that offer text as a communication channel.
The partnership between Solutions by Text and Glia aims to meet this expectation by offering a tailored, end-to-end compliant solution for banks and credit unions.
The integration of Solutions by Text into Glia’s platform will enable banks and credit unions to accelerate loan origination, boost response rates to product offers, and improve digital payment experiences via text messaging.
The partnership addresses the complexities of regulated communication, ensuring compliance while enhancing customer satisfaction and operational efficiency.
By leveraging the SMS and MMS capabilities through Glia’s platform, financial institutions can improve the speed and convenience of loan origination and payment collection. This partnership will also help banks and credit unions to maintain long-term relationships with their customers, ensuring a seamless and compliant customer experience.
“Our shared vision and commitment to customer-centric solutions with Glia have brought us together to create a new standard for consumer interactions in the financial services sector,” said Solutions by Text chief product and customer officer Nick Babinsky. “By combining our expertise and technologies, we are empowering financial institutions to deliver exceptional experiences while ensuring compliance and efficiency at every step of the lending journey.”
“As the leader in customer interaction technology, we are constantly looking for ways to innovate and facilitate even more seamless, effortless interactions between financial institutions and their customers,” said Glia chief product officer Jay Choi. “By teaming with SBT, our banks and credit unions will benefit from simplified communication for loan origination and collections, driving customer satisfaction and speed of payment.”
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