RevenueCat, a US-based FinTech platform specialising in consumer app monetisation, has secured $50m in a Series C funding round.
The latest investment was led by Bain Capital Ventures, with participation from existing backers Index Ventures, Y Combinator, Adjacent, Volo Ventures and SaaStr Fund. This brings RevenueCat’s total Series C funding to $62m and its overall fundraising total to $100m.
Founded in 2017, RevenueCat provides developers with tools to build and manage monetisation systems across iOS, Android, and the web. The platform simplifies subscription, in-app purchase, and virtual currency management, helping engineering, product, and marketing teams handle complex backend infrastructure and gain deeper customer insights.
The new capital will be used to enhance RevenueCat’s infrastructure and product suite, supporting its expansion into emerging areas of FinTech. The company is set to address developer cashflow issues caused by delayed app store payouts and introduce tools for user acquisition, conversion optimisation and retention.
RevenueCat is powering more than one-third of all new subscription apps globally and now supports over 50,000 apps. The platform has recently launched tools such as Paywalls, Web Billing, and virtual currency support. It also introduced the Web Paywall Button, enabling developers to test non-in-app purchases following recent changes in U.S. iOS policy.
RevenueCat CEO and co-founder Jacob Eiting said, “Developers deserve a frictionless way to make money, and nobody has approached this with our level of focus. We’re already assisting more annual app revenue than existed in the entire ecosystem when we started in 2017. The market has grown 10x, and I expect another 10x over the next decade. By staying radically focused on helping developers get paid, I believe we can build a generational public company.”
RevenueCat processes over $8bn in annual transactions and supports monetisation for leading apps such as ChatGPT, Notion, VSCO, and Runna. Customers report significant engineering savings, with fitness app Ladder noting a 30–45% reduction in backend coding requirements.
The company now employs over 100 staff across 18 countries and maintains a remote-first culture.
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