Ageas UK, a personal lines insurer, has joined the motor insurance panel of Wrisk, an original equipment manufacturer (OEM) InsurTech specialist, in a new strategic partnership aimed at delivering embedded motor insurance through automotive manufacturers.
The collaboration will see Ageas’s underwriting capability paired with Wrisk’s technology platform to create a scalable B2B2C distribution channel, allowing the two firms to jointly offer insurance products tailored to customers purchasing modern vehicles.
Central to the arrangement is Wrisk’s platform, which ingests real-time data from OEM sources and draws on vehicle-specific data points to improve pricing accuracy and risk selection, with the goal of ensuring customers receive cover suited to their individual circumstances.
Founded in 2015, Wrisk provides a bespoke technology platform built to deliver more personalised motor insurance experiences on behalf of vehicle manufacturers, operating a distribution model deeply integrated with the automotive sector.
Ageas managing director of broker and partnerships Adam Beckett said, “Ageas is committed to building strong, future-focused partnerships with trusted intermediaries to reach customers through channels they value most, and this agreement reinforces that commitment.
“Wrisk’s technology and use of OEM data align with our ambition to deliver smarter, more personalised insurance solutions, while maintaining the underwriting quality and service standards partners and customers expect. We’re excited for the growth opportunities this presents for both of our businesses, and ultimately for the services tailored to our customers.”
Wrisk CEO Nimeshh Patel said, “We’re delighted to be partnering with Ageas, a leading Personal Lines insurer. Ageas’s appetite for innovation and its strong partnerships heritage make it an ideal partner for our OEM-driven distribution model.
“By combining our flexible tech platform with Ageas’s underwriting expertise, we can offer vehicle manufacturers and their customers insurance products that are seamless, data-driven, and truly customer-centric.”
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