Swedish FinTech startup Minna Technologies, which helps retail banks improve their digital banking user experience, has partnered with Danske Bank.
Minna Technologies’ PFM solution for subscription management will be integrated into Danske Bank’s mobile banking app later in the year. Through the subscription management platform, the bank’s customers can cancel or improve their subscriptions directly within the bank’s digital channels.
Last year, the company successfully integrated its subscription management platform with Sweden’s largest retail bank. However, through this new partnership, their platform will become available to 2.4 million personal banking customers in Danske Bank, further increasing its presence in the Nordic market and internationally.
Lars Malmberg, global head of business development at Danske Bank, said: “This is a good example of an innovative, digital solution that we believe can make a difference for our customers, and which is closely aligned with our ambition of giving customers full control and overview of their finances.”
Minna Technologies’ PFM subscription management solution currently helps millions of retail banking customers to better manage and improve their subscription services, e.g., utilities, telecom etc. Its service claims to build stronger customer relationship by increasing the frequency of engagement, personalises the customer experience and adds new revenues streams.
Since October last year, Minna claims its software has helped customers of partner banks save more than €15m by cancelling unwanted subscriptions or by switching to better deals.
As part of its rapid international expansion, the company has changed its brand from the Swedish name Mina Tjänster, meaning my subscriptions, to Minna Technologies.
“We are currently experiencing a large interest in our product among international banks, and therefore it’s natural for us to update our branding,” said co-founder Joakim Sjöblom. “Our ambition is to integrate with more banks in the close future, and we will announce yet another significant international bank partner during 2018.”
“We are proud to partner with such an innovative bank as Danske Bank. We have been very impressed by their Banking initiative, and we are very excited to start delivering new values to their customers,” he added.
Earlier this year, Dankse Bank partnered with AquaQ Analytics to help it automate several manual tasks to increase efficiency and save time. The Ireland-based company is a data management, data analytics and data mining solution for the capital markets sector. AquaQ offers a range of consulting and software development solutions.
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