Klarna and Samsung Electronics sign UK partnership

Samsung Electronics and Klarna have announced a partnership to give customers three new ays to pay for products and services.

The three options are to buy now and pay in 30 days, across three monthly payments or over four years.

Moreover, Klarna will continue to support Samsung.com’s flagship upgrade programme. Customers who apply for the programme successfully can now pay for the new Galaxy S10 in 24 monthly instalments through Klarna’s Spread the Cost offering and receive invitations to upgrade to the new Galaxy device each year.

Nick White, online director at Samsung UK & Ireland, said that the two companies shared the same values and vision. He added that Klarna provides an “exceptional user experience for both new and existing customers”, adding that the partnership would allow Samsung “to give online shoppers the most seamless experience possible.”

Luke Griffiths, general manager at Klarna UK, added: “We are delighted to grow our partnership with Samsung and to be working with a truly visionary and innovative global brand. By offering our payment options online, Samsung.com is showing its ongoing commitment to enhancing the customer experience through cutting edge technology in its retail offering.

“Whether buying a phone, TV or washing machine, Klarna will empower Samsung.com customers with greater flexibility over how, when and where they pay, to best meets their needs. We look forward to further developing this partnership and driving results for Samsung in a highly competitive market.”

This is not the first partnership Klarna has signed or grown in the UK lately. Since the Swedish payment instalment company secured its $5.5bn valuation after raising a $460m equity round in August, Klarna has signed collaborations with both retailer boohoo and fashion giant H&M.

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