WeSure Digital Insurance launches in US


WeSure Digital Insurance Services, the US Managing General Agency (MGA) subsidiary of the international publicly traded insurance and technology group WeSure Global Tech, has launched its fully digital insurance offering in the US.

WeSure is on a mission to transform the global insurance industry by leveraging its multi-line, multi-distribution technology ecosystem to offer a wide range of digital insurance products and services that are tailored to the needs of today’s digital customer.

The company leverages Data-Driven processes for superior and more accurate pricing and underwriting, transforming traditional insurance products and models into easy to understand, intuitive, transparent and simple offerings that can be purchased and managed easily and independently by retail agents, wholesalers and customers On-line through innovative and flexible distribution platforms.

The offering, which kicks off with Business Owners Policy (BOP) packaged Property & Liability insurance product in the State of Ohio, will expand to additional US States and introduce additional products over the course of 2023.

According to WeSure, the newly launched digital BOP product can be seamlessly and efficiently purchased and managed On-line by retail agents, wholesalers and small business owners, providing a tailored solution to meet the unique and evolving insurance needs of Small & Medium sized Businesses (SMEs) across the United States.

This product launch marks weSure’s formal entry into the US Property & Casualty Insurance market.

Emil Vainshel, founder of weSure Global Tech and chairman of the Board of weSure Digital, said, “We are thrilled to be launching this product and to offer our unique international digital insurance services now to the US market.

“This development is a major milestone in weSure Group’s global expansion and we are confident that our innovative, data-driven, efficient and transparent approach to insurance will provide small business owners and their insurance agents with an easier and more intuitive way to buy and manage their insurance policies.”

Last year, Israeli digital insurance company WeSure Global Tech received NIS 35 million from US insurance company AmTrust Financial Services.

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