Texas Farm Bureau Insurance and Arity to launch insurance that rewards safe drivers


Texas Farm Bureau Insurance has partnered with mobile data and analytics company Arity to launch an insurance programme that rewards safe drivers.

Founded in 2016, Arity is a mobility data and analytics company that provides data-driven solutions.

Arity collects and analyses trillions of miles of driving data to create a greater understanding of how people move. With the world’s largest driving dataset tied to insurance claims collected through mobile devices, in-car devices, and vehicles themselves, Arity derives unique insights that help insurers, developers, marketers, and communities understand and predict driving behaviour at scale.

The programme, launched in partnership with Texas Farm Bureau Insurance, offers drivers the chance to save 10% off their auto insurance premium just for participating, with deeper discounts available for drivers who demonstrate ongoing safe driving behaviour.

Policyholders download Texas Farm Bureau Insurance’s mobile telematics app, which collects driving behaviour data to provide them with more accurate and fairer pricing based on how and how much they drive, leading the way for the future of insurance.

Minesh Patel, director of pricing for Texas Farm Bureau Insurance, said, “Promoting safe driving and providing discounts to our members are top of mind for Texas Farm Bureau Insurance.

“We are always looking for ways to improve the way we service our members and provide them with the best coverage and solutions. With Arity’s long legacy and proven expertise in insurance telematics and wealth of data insights, there is no better partner to deliver the experience, accuracy, transparency, and rewards that our customers deserve – including discounts for driving safely.”

Earlier this year, Zendrive, a company on a mission to make roads safer with data and analytics, partnered with insurance carrier Progressive to expands its Insurance Qualification Lens (IQL) programme.

Keep up with all the latest FinTech news here.

Copyright © 2023 FinTech Global

Enjoying the stories?

Subscribe to our daily FinTech newsletter and get the latest industry news & research


The following investor(s) were tagged in this article.