Visa has unveiled a new initiative, Visa A2A, set to transform the landscape of account-to-account (A2A) payments by enhancing consumer control and protection.
Slated for launch in the UK by early 2025, this system aims to revolutionise how consumers handle recurring bills through bank transfers, promising an easier, safer payment process and a more robust mechanism for resolving disputes.
This innovation comes in response to the growing volume of A2A Faster Payments, which saw a 15% increase in 2023, amounting to £3.7trn. Despite these large figures, the methodology for bill payments via bank transfers has remained largely static since the introduction of direct debit over six decades ago. This outdated system often complicates financial management for consumers, encumbered by manual processes and lacking modern safeguards.
The ramifications of this outdated system are felt across the consumer spectrum, affecting personal finance management and causing significant financial losses due to issues like unauthorised auto-renewals and inflexible payment options. Visa’s response leverages its deep-rooted experience in payment technology, incorporating advances like tokenisation, biometrics, and AI-driven fraud prevention to heighten security and user control.
Starting next year, UK banks and businesses will be encouraged to adopt Visa A2A for facilitating payments across various sectors including utilities, rent, and childcare. Visa’s long-term vision extends to enhancing how consumers manage subscriptions for services such as digital streaming, gym memberships, and meal kits.
Mandy Lamb, Managing Director for Visa UK and Ireland, highlights the initiative’s consumer-centric approach: “Bank payments are a popular way to pay bills and services but have remained largely unchanged since the inception of direct debit 60 years ago. The UK is a dynamic and competitive market and UK consumers have become used to the convenience of digital transactions, from tapping in for their morning commute to grabbing a coffee on the go or shopping online after work.
“We want to bring pay-by-bank methods into the 21st century and give consumers choice, peace of mind and a digital experience they know and love. That’s why we are collaborating with UK banks and open banking players, bringing our technology and years of experience in the payments card market to create an open system for A2A payments to thrive. Visa A2A will ensure consumer-to-business bank transfer payments have similar levels of protection that consumers are used to when they use their cards.”