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SavvyMoney acquires CreditSnap to boost digital lending and onboarding solutions

May 13, 2025

SavvyMoney has announced its acquisition of CreditSnap, a firm specialising in smart integrations for digital lending, deposits, and account onboarding for banks and credit unions.

The acquisition aims to expand SavvyMoney’s platform capabilities, reinforcing its mission to offer a unified, digital-first financial experience. Though the deal value has not been disclosed, the move is positioned as a major step in enhancing both companies’ offerings for financial institutions seeking scalable, integrated solutions.

SavvyMoney focuses on empowering consumers with personalised credit insights and loan options, driving engagement through demand generation tools embedded in digital banking platforms. CreditSnap, on the other hand, delivers modular technology that powers seamless origination flows by integrating with over 73 systems, including loan origination, core, and digital banking platforms.

The combined platform will enable financial institutions to offer a frictionless, end-to-end experience—starting with SavvyMoney’s credit insights and continuing through CreditSnap’s rapid application process, which reduces time from 12 minutes to as little as two. Institutions using CreditSnap have reported 20–40% increases in loan volumes and deposit funding rates as high as 78%.

This integration allows banks and credit unions to drive lending and deposit growth without overhauling existing infrastructure. SavvyMoney stated the goal is to complement, rather than replace, current LOS and account opening systems by delivering added value through interoperability.

The companies also share a broader vision of improving financial access and outcomes using intuitive interfaces and deeply integrated technology. By joining forces, they intend to eliminate friction in consumer finance and accelerate adoption of digital financial services.

SavvyMoney CEO JB Orecchia said, “This is a pivotal moment in SavvyMoney’s journey. Our financial institution partners are looking for ways to grow without adding operational burden. By combining SavvyMoney’s ability to drive high-intent demand with CreditSnap’s flexible integration solution, we’re delivering a comprehensive digital experience for both lending and deposit growth—one that works with, not against, their existing systems.”

CreditSnap CEO Deepak Polamarasetty said, “We built CreditSnap to help financial institutions deliver the digital experiences today’s customers expect by leveraging current integrations along with proprietary technology. Joining SavvyMoney allows us to offer a true end-to-end integrated solution that meets the needs of our partners and their solution providers at scale.”

NASA Federal Credit Union chief strategy officer Thomas Allman added, “CreditSnap uniquely combines all necessary tools, including a ready-made front-end experience, a customizable lending engine, instant offers, and integration into our existing LOS system. Unlike other vendors, CreditSnap delivers on its promise of seamless integration, saving us valuable resources and enabling us to stay competitive in the market.”

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  • TAGS
  • account onboarding
  • banking technology
  • Credit Unions
  • CreditSnap
  • Digital lending
  • Fintech
  • Loan Origination
  • SavvyMoney
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