Streamlining financial data delivery to advisors

For financial data providers, distributing data efficiently to advisors has long been a complex challenge. With advisors increasingly reliant on WealthTech platforms for everything from portfolio management to compliance and client engagement, ensuring that accurate, real-time financial data flows smoothly across systems has become critical.

However, integrating with multiple platforms individually often leads to resource strain, higher costs, and operational bottlenecks.

A new guide from ByAllAccounts, which is a part of Morningstar Wealth, has released a guide detailing how to optimise financial data distribution to advisors. 

Data providers such as annuity firms, custodians, and record-keepers face a number of hurdles in this process. Each integration with a WealthTech platform typically requires dedicated IT support, continuous testing, and ongoing maintenance. When multiplied across dozens of systems, the workload and associated expenses can escalate rapidly. Meanwhile, advisors are demanding faster, more reliable access to up-to-date data to maintain trust and meet client expectations.

In addition to technical complexity, regulatory obligations add another layer of difficulty. Financial institutions are required to comply with increasingly stringent data reporting and transparency standards, which can overwhelm legacy systems. Competition also continues to intensify—without efficient data distribution channels, providers struggle to reach new advisors and WealthTech platforms, ultimately limiting their market presence.

A growing number of providers are addressing these issues by partnering with established data distribution networks. Platforms such as ByAllAccounts offer a single integration point, providing a “one-to-many” connection that distributes data across more than 60 WealthTech platforms. This model allows providers to bypass the inefficiencies of one-off integrations, simplifying the process while expanding their reach within the financial ecosystem.

By connecting once to a network like ByAllAccounts, providers can ensure that their data is standardised, compatible, and delivered in real time. The network manages the “last mile” of data delivery, ensuring interoperability across diverse systems and accelerating rollout. Providers benefit from improved scalability and a reduced need for custom development, allowing them to focus on core growth initiatives.

The new guide outlines the challenges facing annuity providers, custodians, and record-keepers in managing data distribution. It also explores the benefits of connecting to an established data distribution platform, as well as provides practical insights into the value that this approach offers data providers and financial advisors alike.

For more information, read the full guide here. 

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