Growfin, the AI-native accounts receivable (AR) automation leader, and Zuora, a leading monetisation platform for modern businesses, have entered a strategic partnership aimed at helping enterprise companies harness artificial intelligence to transform their quote-to-cash operations.
The collaboration is driven by the need for enterprises to overcome siloed data, manual processes, and collaboration bottlenecks that slow down receivables collection, according to FF News.
As companies adopt innovative business models, these challenges are further complicated by varied customer payment terms, custom billing cycles, and specific accounts payable processes.
The partnership aims to help businesses balance the priorities of customer relationships and cash flow, enabling them to respond quickly to changing market conditions while maintaining sustainable growth.
Growfin, a specialist in Agentic AI-powered AR automation, enables finance teams to unify data, learn from behavioural collection signals unique to each customer, and adapt rapidly at scale. The company’s platform moves beyond manual workflows and basic automation to make receivables more intuitive, adaptive, and proactive.
Zuora provides a comprehensive monetisation platform designed for subscription-based and modern digital businesses. It supports enterprises in delivering flexible monetisation strategies across multiple industries, markets, and geographies, enhancing the end-to-end order-to-cash process while reinforcing customer relationships.
Through the partnership, enterprises can unlock AI-driven flexibility in revenue management, enhancing both customer satisfaction and cash recovery. The integration aims to reimagine the revenue experience by accelerating cash flow, improving predictability, and enabling agility in response to shifting market demands.
Daniel Enekes, vice president, strategic partnerships and M&A at Zuora, said, “Partnering with Growfin represents a shared vision where AI turns cash recovery into an intelligent, strategic, and customer-centric growth catalyst. Enterprises need to adapt quickly, simplify complex collections processes, and unlock cash flow with confidence. Together with Growfin, we’re reimagining the overall revenue experience to accelerate cash flow.”
Aravind Gopalan, co-founder and CEO at Growfin, said, “Our partnership with Zuora reinforces our strong commitment to bringing the power of Agentic AI to transform cash flow predictability. We understand the complexities and challenges this presents. And, we understand the flexibility that end-customers demand. Enterprises need to respond to changing market dynamics, embrace agility, and build sustainable customer relationships. With Zuora, we look forward to forging a bold, new AI-powered era in end-to-end monetisation and revenue management.”
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