Tag: disaster management
Navigating extremes: The role of customer experience in a changing climate
We've been living through periods of extreme conditions for the past few years, with global pandemics, wildfires, flooding, ice storms, and the looming possibility of international conflict becoming alarmingly frequent. While we could easily brush these years off as a statistical anomaly, data analysis presents a starkly different narrative. It suggests that we are transitioning towards accepting these extremes as our new reality.