Nexl, a no-data-entry CRM and revenue operations platform, has reportedly raised $4m in a recent funding round.
The round saw participation from EVP as well as investment from Vuples and Saniel Ventures.
According to Nexl, the investment reflects the demand for a non-traditional approach amidst the current market conditions in the way law firms connect with clients and deliver a personalized experience.
Nexl had the goal of developing a fit-for-market relationship platform that functions in environments where client acquisition activity is passive, unstructured, and entirely relationship dependent.
Nexl claims its platform is changing the way law firms connect in a deeper way than ever before possible to stay competitive and meet client expectations while working in a collaborative environment as one firm.
Unlike traditional CRM products, Nexl works by actively capturing important relationship data points across firms (without data-entry) and then passively mapping all relationships and interactions between firm members, prospects, and clients on an ongoing basis. The result is deep relationship intelligence into both existing and prospective client interactions, holistically across the firm without data entry.
The company said it has positioned itself to be a partner to professional service firms in the face of these rising pressures as the industry increasingly looks to technology like Nexl to drive go-to-market efficiencies and better client service and experience.
Nexl will use this recent funding round to accelerate the development of its core product, increase acquisition efforts in major markets, and attract industry talent to build out its fast-developing ecosystem for partners and clients alike.
Nexl CEO and founder Philipp Thurner said, “Relationships are everything in professional services, yet the management of these relationships usually relies on decentralised and largely disorganised communication and information-sharing practices. Management and growth teams within law firms will generally have very little visibility as to the strength of individual client relationships and the context behind each.”
Keep up with all the latest FinTech news here.
Copyright © 2023 FinTech Global