The groundbreaking service is set to allow Cellcom customers and their families to benefit from seamless digital travel insurance coverage while traveling abroad, effortlessly activated through their mobile devices on every flight.
The collaboration between brings together expertise from multiple industries to address the evolving needs and challenges travellers face. By leveraging their respective strengths, the companies have created a unique and customer-centric insurance product that will redefine the way people protect themselves while traveling.
The solution is the brainchild of Ledgertech and Menora Mivtachim, who came together to develop the cutting-edge product.
Michael Kalman, CEO of Menora Mivtachim Insurance, said: ‘We are pleased with the unique cooperation with Cellcom, one of Israel’s leading telecommunications organisations, and Ledgertech, a digital insurance technology company.
“For the first time in Israel, Cellcom customers will benefit from a unique and innovative digital policy, which is automatically activated on every flight through their mobile devices. Moreover, customers will have the ability to easily adjust and expand insurance coverage in a user-friendly mobile format.
“We, at Menora Mivtachim, take great pride in offering new and innovative solutions, firmly believing in the power of collaboration. It is through working together that we can create mutually beneficial solutions for all members of the ecosystem and, most importantly, our valued customers.”
Eran Tirer, CEO of Ledgertech, added: “We are proud to introduce the Ledgertech Low code/No code InsurTech platform, empowering our customers to rapidly create new digital embedded insurance products in just a matter of days or weeks.
“This groundbreaking platform enables clients to conveniently buy insurance exactly when and where they need it. This announcement of Cellcom and Menora Mivtachim Group is a paradigm shift in the way insurance products are being created, distributed and consumed, bringing innovation and customer service to a whole new level”.
Dafna Agassi, VP of Marketing at Cellcom, shared, “Partnerships play a vital role in our industry, fueling innovation and transformation. The Ledgertech digital insurtech platform has empowered us to provide our customers with a unique embedded travel insurance product that is reliable, user-friendly, and offers maximum protection. It also saves them significant time and eliminates unnecessary bureaucracy when traveling abroad.”
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