A promising new player in the FinTech arena, Debtist, has successfully navigated its first funding venture.
Co-founded by Matteo Benedetti, Tony Zabel, and Brandon Baumgarten in early 2023, the German-based startup is vying to reshape receivables management by tightly embedding legal dunning services into various B2B SaaS solutions’ core value chain.
This pre-seed round saw prominent European venture capital firms āltitude and 10x Value Partners at the helm, supported by a consortium of distinguished business angels with rooted expertise in startup operations from both Germany and the UK.
Debtist delivers a niche B2B2X SaaS solution, presenting an embedded system that navigates the largely untouched but crucial territory of debt collection, particularly for SMEs. Addressing the palpable pain points, like transparency and handover within the debt collection process, its technology stands out by benefitting both platforms and users alike.
The embedded technology seamlessly integrates with subscription management, bookkeeping, and treasury management platforms, innovatively meshing with businesses’ established systems.
With its sights set on a future where SMEs effortlessly manage their debt collection within their existing software environments, the funding will be channeled to augment Debtist’s product and enlarge its team. The company will specifically steer its focus towards recruiting software engineers to bring its visionary embedded solution to SMEs across sectors.
In a short span of just four months post its product launch, Debtist has exhibited an impressive trajectory. Operating in Germany and France, and extending its services to German clients in Spain, the UK, Italy, and beyond, the company, with its distinct embedded B2B2X SaaS technology, is already serving over 30 clients throughout Europe and achieving a five-figure monthly recurring revenue (MRR).
Debtist co-CEO Matteo Benedetti and Tony Zabel remarked, “Embedded solutions have become a cornerstone of most software platforms. However, the core value chain often overlooks debt collection. After all, due to its ability to alleviate a substantial user pain point and drive advantageous monetisation for platforms, debt collection is particularly appealing to build technology for.”
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