Viably, described as a “leading provider of innovative financial solutions for ecommerce”, has successfully secured a $50m debt financing facility from renowned global credit investment manager Viola Credit.
This remarkable financial injection is earmarked for Viably’s latest venture, the “Viably Wholesaler Accelerator”. This new capital solution promises to radically alter the way ecommerce wholesalers manage their finances for their Amazon operations.
Wholesalers form a crucial component of Amazon’s vast selling network, coming in as the platform’s second largest selling strategy. A significant issue they face is the substantial capital invested in inventory, which restricts their expansion capabilities and hampers their cash flow. Viably’s newly-introduced solution aims to tackle these challenges head-on.
Viably’s product features include an adjustable credit limit that evolves with the wholesaler’s business, expertly timed working capital deployment that coincides with the cash cycle of wholesalers, and a strategic repayment plan that complements the cash flow cycle of wholesalers.
Viably founder and CEO Doron Gordon, expressed his enthusiasm about the company’s recent endeavours. He said, “With the free growth tools and funding products available through Viably and our partnership with Viola Credit, we are now better equipped to support wholesalers and ecommerce entrepreneurs on their journey to success. We can offer our customers more funding on fair terms and competitive rates, ensuring that ecommerce founders have access to the financial resources they need to scale without sacrificing equity or security.”
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