Sumsub launches first full-cycle verification and anti-fraud solution for the gaming industry

Sumsub has launched integrated solution for user verification, anti-fraud and compliance in gaming.

Sumsub has launched integrated solution for user verification, anti-fraud and compliance in gaming.

The full-cycle verification platform has made the move to enable platforms and operators to seamlessly cover the entire player lifecycle, whilst staying compliant with regulatory guidelines, allowing them to maximise revenue.

This new product comes as a response to the challenges gaming operators face with separate solutions that often fail to cater specifically to the gaming industry. Sumsub identified this gap and developed a comprehensive solution tailored to the unique demands of gaming profiles.

With a focus on player onboarding, gaming-specific fraud prevention, compliance, and responsible gaming, this offering ensures a holistic approach to verifying users, preventing fraud, and promoting responsible gaming.

Jacob Sever, co-founder and Chief Innovation Officer at Sumsub, said, “Gaming operators are overwhelmed with the need for separate solutions such as verification, bonus abuse prevention and player risk analysis. Often verification and anti-fraud vendors offer solutions initially developed for other industries like fintech. But they do not correspond to gaming companies’ specific needs as they are not tailored to the user profile which is completely different in gaming. So platforms are left with no choice but to develop these solutions in-house.

“Now Sumsub launches the first full-cycle verification platform for gaming, providing sets of rules that are fully customised to the industry, player geographies and user profiles in gaming. Player Risk Profiling and Analytics module is incorporated into the solution, further reinforcing our support for gaming operators’ and platforms’ needs in reducing risk. Previously, we launched our automated Responsible Gaming solution to help gaming companies stay fully compliant with RG regulations.”

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