Zeidler Group has expanded its AI-powered Marketing Material Review Tool (MMR-Tool) to help issuers of securities meet stricter compliance standards.
The update enables advertisements to be reviewed under Article 2(k) of the Prospectus Regulation, covering materials that promote public offerings or trading admissions of securities.
The upgrade also ensures ads for transferable securities, including Exchange-Traded Commodities (ETCs) and Exchange-Traded Notes (ETNs), comply with EU regulations, delegated rules, and MiFID II.
Zeidler Group EVP of product and services Serena Goldberg said, “Our investment in innovation continues to drive value for our clients. By continuously enhancing the MMR-Tool, we ensure that financial market participants can efficiently meet compliance obligations while maintaining confidence in their marketing communications.”
Senior associate at Zeidler Group Tara Dutta added, “With increasing regulatory scrutiny on marketing materials in general, issuers of securities must navigate complex compliance requirements for securities advertisements. This latest enhancement to our MMR-Tool underscores our commitment to providing cutting-edge LegalTech solutions that help our clients stay compliant with evolving regulations across multiple jurisdictions.”
The MMR-Tool integrates AI with legal expertise to deliver faster and more reliable compliance checks. Firms can request a personalised demo.
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