Insurance chatbot Hi Marley collects $8.7m in Series A

Hi Marley, an insurance technology platform, has closed its Series A round on $8.7m.

Early-stage venture firm True Ventures led the round, with participation also coming from Underscore VC.

Boston-based Hi Marley offers an AI-powered conversation platform designed to help insurance firms communicate with customers and other partners. The platform streamlines communication around claims, underwriting and service interactions to help boost retention and lifetime value while lowering costs.

The API has been designed to easily integrate with other insurance firms and combines intelligent messaging with a human touch to improve customer experience. The solution can be leveraged for auto, home and business insurance.

Hi Marley CEO Mike Greene said, “We’re beyond thrilled to have True Ventures and Underscore join us as we fill the communication gap between insurers and their customers. We’re far into the age of the customer, and the insurance industry wants in. We wanted to provide a solution that’s sole purpose is to delight the end customer by delivering what they expect.

?To create a seamless customer insurance experience, we are connecting all the various insurance players into a single conversation, happening in real time. We’re ecstatic to build this service for the world.”

Last year, True Ventures held the $325m final close for its third venture fund, which will back global entrepreneurs across any industry. Earlier in the year, the firm?participated in the ?9m investment round of UK-based payments and cash management solution AccessPay.

Copyright ? 2019 FinTech Global

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