APEXX Global adds four new global brands to BNPL service

Payment platform APEXX Global has revealed that four new buy now, pay later (BNPL) firms have joined its BNPL Connect aggregator.

Atome, Sezzle, LayBuy and Tamara have all signed on to using BNPL Connect. These four will join Avaro, AfterPay, ClearPay, Tabby, OpenPay and Zip Co, who joined the aggregator back in Feburary before it was launched in March.

BNPL Connect allows payment service providers (PSPs) and merchants to access multiple BNPL solutions through one consolidated API. This in turn, enables consumers to choose from a range of different BNPL options. APEXX claims the product has seen ‘huge take-up’ from both PSPs and merchants and significantly reduces the time-to-market and cost for merchants and payment service providers in offering the services globally.

Collectively, Atome, Sezzle, Tamara and LayBuy are among the largest providers of BNPL services globally and offer coverage across Europe, the US, Australia, Saudi Arabia, New Zealand, the UK, the UAE and 12 other Asia Pacific countries.

APEXX co-founder and CSO Rodney Bain said, “We’re delighted to welcome four more of the world’s leading BNPL providers onto BNPL Connect. The reception since we launched has been incredible and the addition of these leading names onto the platform demonstrates the surging popularity and growing significance of BNPL solutions in the global payment industry.

“By next year, we will have integrated over 20 BNPL providers onto BNPL Connect, offering our PSP partners, merchants and ultimately consumers BNPL as a payment method in over 40 countries. Deferred payment schemes have an opportunity to create a consumer credit environment that is easier to access, fairer, and more transparent.”

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