Assurant teams up with CNH Industrial Capital for protection products


Assurant, a global business services company that supports, protects, and connects major consumer purchases like automobiles, is partnering with CNH Industrial Capital to provide protection and insurance products through its dealer network.

With more than 30 years of equipment protection expertise, Assurant Commercial Equipment has positioned itself as a market leader in protection products for the commercial equipment industry.

The company provides a full suite of protection products and services, including extended service protection plans, physical damage protection, portfolio protection, insurance tracking services and more, through point-of-sale solutions for equipment dealers and financed equipment protection for financial institutions.

CNH Industrial is a global leader in agricultural and construction equipment and services produced through their family of brands: Case IH, CASE, New Holland Agriculture and New Holland Construction.

Through this partnership, CNH Industrial dealers in the US will be able to offer multiple equipment protection and insurance products to their customers.

Douglas MacLeod, president, CNH Industrial Capital, said, “Listening to our dealer network, we understood that we needed to improve the overall customer experience, our product offering and our alignment with base warranty. Our partnership with Assurant, alongside a new service model, combines the expertise and support of an established, best-in-class equipment protection and insurance product provider with our deep experience in catering to the needs of agricultural and construction equipment buyers.”

Kunal Malhotra, SVP, Assurant Global Automotive Commercial Equipment, added, “We look forward to providing industry-leading protection products for the iconic CNH Industrial brands of Case IH, CASE, New Holland Agriculture and New Holland Construction. With our acquisition of EPG Insurance in 2020, we expanded our capabilities and expertise with a focus on providing best-in-class protection solutions that meet the evolving needs of the commercial equipment business.”

Earlier this year, Assurant partnered with Avenue5 Residential to provide renters insurance.

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